Social media content creation, Ireland
Social media content creation that looks like you, sounds like you and gives people a reason to follow
We plan, write, photograph and film content for Facebook, Instagram, LinkedIn and TikTok, for businesses and organisations across Ireland. Every piece is planned around your calendar, approved by you and reviewed against reach, saves and enquiries.
- Who it’s for
- Brands, tourism, food and B2B firms
- Formats
- Video, photo, carousels and captions
- What you get
- A monthly plan and the content
- Start with
- A content planning session
The problem
Stock photos and last-minute posts do not build an audience
Many social feeds rely on stock images, shared links and posts written the night before. They look like everyone else’s, and people scroll past.
Content that performs shows your people, your place and your work. It follows a plan, uses the formats each platform rewards, such as short-form video and carousels, and gives followers something useful or interesting every time.
What's included
What's included in social content creation
Planned, produced and edited for each platform.
Content plan and calendar
Monthly themes, formats and posting dates, planned around your seasons, launches and events.
Short-form video
Reels, TikToks and YouTube Shorts filmed on location and edited with captions for sound-off viewing.
Photography
Photos of your people, premises, products and work, edited for each platform.
Carousels and graphics
Carousels, quote cards and simple graphics designed in your brand colours and fonts.
Copywriting and captions
Captions, hooks and hashtags written in your tone of voice, with clear calls to action.
Posts, documents and articles for company pages and leadership profiles.
How it works
How content creation works
Step 1
Plan
We agree your audience, themes and tone, and set a content calendar for the month ahead.
Step 2
Capture
We film and photograph on location in batches, or work with material your team supplies.
Step 3
Edit and write
We edit video and photos and write captions, then send everything to you for approval.
Step 4
Publish and review
Approved content is scheduled, and we review reach, saves, shares and enquiries each month.
Built around your calendar
Content that follows the rhythm of your business
The best content follows your year. For Elmgrove Irish Flower Farm that meant planting, growing, harvesting and arranging. For a tourism business it might be the season ahead, and for a B2B firm the questions clients ask each quarter.
- Seasonal themes planned months ahead
- Batch filming days to capture weeks of content at once
- Content reused across website, social media and email
- A monthly review of what people saved, shared and asked about
Social content is one part of our wider content marketing work, and feeds into social media marketing and paid campaigns.
Proof
Content we have created for clients
Named clients and the content behind their results.
Horticulture
A content-led social strategy for an Irish flower farm, built around the growing calendar, with consistent posting and regular review of what people saved and asked about.
Local government
Social content and a weekly posting schedule for The Leitrim Gathering. Over 250,000 organic Facebook impressions in the first three weeks.
Keep exploring
Related pages
Common questions
How much content do we need each month?
It depends on your platforms and goals. Consistency matters more than volume. We agree a realistic posting rhythm with you and plan content to match.
Do you come on site to film and photograph?
Yes. We plan filming and photography days at your premises or events, and capture material for several weeks of posts in one visit.
Can you use content our team has already made?
Yes. We can edit and reuse photos and video your team has taken and mix them with new material. Phone footage often works well for Reels and Stories once it is edited properly.
Will we approve content before it goes out?
Always. You see every post, video and caption before it is scheduled, and can ask for changes.
Can you create content for LinkedIn as well as Instagram and Facebook?
Yes. LinkedIn content is written and designed differently, with more focus on expertise and insight. See our LinkedIn marketing page.
Create content people want to follow
Book a free 30-minute consultation. Tell us about your business and we will suggest themes and formats for your first month.